The product studio model

How we work

We turn industry expertise into lovable digital products. We combine the knowhow of our partners with our refined product development methodology.

Starting from a complex problem statement, we'll find a steady path towards product market fit. When the stars align, we're open to a structural participation in the product governance and equity.
ideation session

Product development process

There's no straight path from problem statement to product market fit. Relying on a proven approach backed by a broader portfolio is the surest way to a favourable outcome.

Product definition

A problem statement turned into functional, technical and visual requirements
Storyline

Build the product storyline and strategy touching on the feature set, partnerships, business model, commercial model and more.

Functional analysis

Conceptualising the precise future feature set and translating it into the proper documentation.

User experience

Our product designers turn the functional analysis into detailed clickable prototypes for all user touchpoints.

Architecture

Technical design needs for the product: touching on infrastructure, hosting, security, data modelling and more.

Roadmap

The fine art of defining intermediately shippable milestones in order to validate the essentials before building the nice-to-haves.

Product development process

With a small but highly specialised product team, we steer the product definition into an initial product version. With a limited set of roles and responsibilities:
Product owner
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Product owner role: the ideal product owner represents in-depth knowledge of an industry or research domain and can map that into a product strategy and high-level roadmap. The role of product owner will typically be positioned on the side of the client/partner.

Product owner responsibilities: the product owner will take part in the roadmap meetings as well as the sprint planning and sprint demo sessions. He/she is an integral part of the delivery efforts, but should be able to make an abstraction from the software delivery aspects.

Product manager
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Product manager role: has a thorough understanding of the product roadmap and is able to find an optimal path towards delivery milestones.

Product manager responsibilities: prioritises a backlog with user stories, and makes sure that this prioritisation is aligned with the business objectives. Ensures that the product team acts according to the chosen operational model throughout the delivery process. Facilitates daily standups and foresees professional client interactions where needed.

Chapter leads (subject matter experts)
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Subject matter experts. Assure consistency and training across multiple teams. Keep a birds-eye view. Our current chapters include:

  • Product design
  • Software engineering (front-end / back-end)
  • Data science & engineering
  • Growth marketing
  • Customer success

Chapter lead role: embodies subject matter expertise in a specific domain. Responsible for hiring, training and quality reviews within the chapter.

  • Inspire teammates through servant leadership
  • Flexible availability for domain specific questions
  • Defining a learning trajectory for chapter members
  • Organising chapter meetings and inspiration sessions
  • Hiring talented people and involving them in the right product teams
  • Evaluations of chapter members from a subject manner perspective
  • Process improvements for the whole chapter
  • Demonstrate domain craftsmanship: blogs, presentations, etc
  • Assistance in architecture, 'sprint 0 definition' and estimations
Product delivery teams
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People from various domains (chapters) that will work together to deliver on the product roadmap objectives. Specific product involvement.

Within each multi-disciplinary product team we combine different subject matter areas of expertise into a joint effort to deliver product value.

Our subject matter domains

Areas of expertise with standardised technical and methodological principles
Product design

Turning product objectives into tangible user-oriented instruments with the aim of seeking validation of the initial assumptions.

Software engineering

Turning user stories, business logic and an attractive interface into functioning software. Our engineers will build & run, taking care of infrastructural components.

Data science & engineering

1. Data structure: optimising operational application database 2. Data pipelines: mapping data into a data warehouse 3. Data analysis: data science to unlock new product value

Growth marketing

Setting up a marketing funnel to identify, target and convert prospect users. Our growth marketers ultimate objective is finding true product market fit.

Customer success

Capturing user feedback and turning early interest into long-term ambassadorship

Our subject matter domains

Areas of expertise with standardised technical and methodological principles
Software engineering

Turning user stories, business logic and an attractive interface into functioning software. Our engineers will build & run, taking care of infrastructural components.

Product design

Turning product objectives into tangible user-oriented instruments with the aim of seeking validation of the initial assumptions.

Data science & engineering

1. Data structure: optimising operational application database 2. Data pipelines: mapping data into a data warehouse 3. Data analysis: data science to unlock new product value

Growth marketing

Setting up a marketing funnel to identify, target and convert prospect users. Our growth marketers ultimate objective is finding true product market fit.

Customer success

Capturing user feedback and turning early interest into long-term ambassadorship

Growth

In a continuous pursuit for product market fit
1
User engagement

Attract, activate and retain users. From this point onwards the product roadmap is primarily defined by the user base.

2
Customer success

Putting instruments in place to assure a smooth user experience through automatic onboarding and frequent communication.

3
Analytics

Watching users' every move throughout both the marketing funnel and the product usage flow.

4
Operations

Finance, legal (T&C, privacy policy, DPA, security policy, ..), funding and a security dimension. Scaling up requires continuous monitoring.

Get in touch

Want to know more about our operating model? Don't hesitate to schedule an introduction meeting with Ruben or reach out via the form below
Ruben our product manager
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